Lansing Building Products’ customer service team was spending hours every day manually entering orders received through PDFs, Excel files, emails, Word docs, and third-party systems. This patchwork process was error-prone, time-consuming, and difficult to scale, leading to delays, rework, and a frustrating experience for both employees and customers. Their ERP system, Infor, wasn’t designed to handle this level of complexity without custom integration.
ProfitOptics deployed its Catalyst Platform to streamline order entry and increase visibility across workflows. Three automations were custom-built to handle Lansing’s specific order types and integrate seamlessly with Infor and other third-party systems. A consistent, user-friendly interface reduced training time and enabled the service team to adopt the system quickly.
“ProfitOptics came to the table with ideas, questions, and an in-depth knowledge of our business. The solutions they built exceeded our expectations and have been a critical driver of our ability to support our record growth.”
Chief Operating Officer, Lansing Building Products
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