Unlocking Business Growth: The Power of Custom Software
In this episode of People-Powered Tech, Nick Pericle, VP of Technology Strategy & Solutions at ProfitOptics, returns to the show to talk about navigating the chaos of change, drawing parallels between the foundational laws of physics and the unpredictable nature of technology implementations. Nick sheds light on why businesses facing thin margins often turn to custom SaaS over traditional ERP systems, emphasizing the need for industry-specific solutions and controlled workflows to stay afloat in today's competitive landscape. We also discuss factors like unique business requirements, speed to market, and the frequently underestimated total cost of ownership.
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